Hello, I’m Gregory. I design digital experiences.

I am a dedicated User Experience Director with over 20 years of industry experience. My approach to experience design begins with a razor focus on the tasks a user must complete to achieve their goals. I combine that user-centered analysis with analytics, strong communication, and creative problem-solving to execute. I have a proven track record of leading teams and producing innovative solutions that drive product success.

Primarily working with enterprise software, my reputation is that of a product expert and visionary. My career began in software development and transitioned into hybrid developer/designer roles. I have recently moved away from coding to oversee design systems, user research, and interaction design, while also contributing to product strategy.

Outside of design, I’m an accomplished musician playing both bass guitar and percussion. An avid fan of soccer, I’m also a licensed U.S. Soccer Coach. I have a strong passion for food, cooking, and travel which I usually combine and use to draw design inspiration.